|4 years after SHINee made a big wave into the music industry, SM Entertainment brought out another talented boy group, EXO-K, whose members began their road to stardom from an early age.|
After receiving heightened attention, rather than starting promotions right away, EXO decided to wait 100 days to gradually show themselves as the next big rookie group. Although the wait was long, it seems those 100 days did not go to waste.
“We needed time to show the various charms and performances of the 12 members, including EXO-M who were set to promote in China. After we entered into a 100 day countdown, to not disappoint our fans, we were able to become a stronger group.”